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Slogan Word Count and the Effects on Consumer Behavior
Informace o vysokoškolské kvalifikační práci
Tracking cookies are currently not allowed. Allow tracking cookies. Decision making within the household. Dubois, B. Consumer rapport to luxury: Analyzing complex and ambivalent attitudes. Paris: HEC.
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Slogan Word Count and the Effects on Consumer Behavior - Digital Library
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Huber, J. Adapting cutoffs to the choice environment: the effects of attribute correlation and reliability.. Iso-Ahola, S. Toward a social psychological theory of tourism motivation: A rejoinder Annals of Tourism Research, pp. Jaffe, L.
Impact of positioning and sex-role identity on women's responses to advertising. Journal of Advertising Research, pp. Johnson, M.
Customer Satisfaction Loyalty and the Trust Environment.. Advances in Consumer Research, pp.
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Green purchase behavior thesis
New York, NY. Kokkinaki, F. The effect of advertising message involvement on brand attitude and accessibility. Journal of Economic Psychology, pp. Kollat, D. Current problems in consumer behavior research.. Lancaster, K. A new approach to consumer theory.. The journal of political economy, pp. Lansing, J. Family life cycle as an independent variable.
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